Crypto PR agency for earned coverage and press releases
Coverage earned, placements labelled.
One PR service with two parts. Editorial PR earns coverage: story development, pitching journalists, exclusives, founder interviews, op-eds, data stories and crisis communications. Paid distribution books press release wires, sponsored articles and newsletter sponsorships, always labelled as sponsored.
What you get
- Story angles and a media list for the outlets your users read
- Pitching, interviews, op-eds and podcasts
- Crisis communications ready before you need them
- Press release writing and wire distribution
- Sponsored articles and newsletter sponsorships, always labelled, with links tagged rel=”sponsored”
How we measure it
- Pieces in the outlets on your list, earned and paid reported separately
- Visits and sign-ups from each placement, and pick-up in AI answers
- What we commit to
- Editorial coverage is earned, and we never pay for it. Paid placements are booked for you and always labelled as sponsored, never presented as coverage.
News breaks overnight and competitors answer first. Our monitoring flags the stories you can comment on and drafts a response for your approval, and a senior expert reviews every pitch before it goes out.
Questions
Do you pay for coverage?
No. Editorial coverage is earned. Paid placements are a separate part of the service and always labelled as sponsored.
What do journalists need from us?
A relevant story, access to a founder for interviews, and original data they can use.
Will a paid placement help our search ranking?
Not directly. Paid links are tagged rel=”sponsored”, as Google asks. Placements bring readers and visibility.
How does pricing work?
Every plan is priced in a written proposal, with scope, timeline and price, within three business days of receiving your plan.