Escape Velocity · Premium program
Full-service crypto marketing program, 12 months
One team. One year. Your whole market.
Escape Velocity is our 12-month, all-inclusive crypto marketing program for one funded project at a time. A lean team of experts, assembled for your project and working on nothing else, runs brand, product, launch and growth as one plan under our two partners, then builds and trains your own marketing team to take it over.
- Fully dedicated
- A dedicated marketing team that works on nothing else for 12 months
- Partner-led
- Mincho and Serkan lead every decision, start to finish
- On request
- We take one project at a time, after a scoping call
- 12
- months, with three more of handover support
- 1
- dedicated team, working only on your project
- 2
- partners leading every decision: Mincho and Serkan
- 1
- fixed fee, with everything included
01What’s included
Everything your project needs for a year, in one program.
01
A team only for you
Hand-picked specialists, assembled for your project and fully dedicated to it for 12 months, led by Mincho and Serkan.
02
Brand and narrative
Positioning, messaging, a full visual identity and a brand book, built with your founders for every channel.
03
A new website
Designed and built from scratch around your new brand, ready for launch traffic and yours to keep.
04
Product work
Product-market fit analysis, product workshops, quarterly post-launch reviews and monthly advice, so product and marketing move together.
05
Community
Moderation in English and one more language, an ambassador program and clear communications for your token holders. 24/7 moderation is available as an option.
06
Content and video
Research reports, a documentary series and weekly content, all created from scratch by the team for your project.
07
Growth
Paid media campaigns, quest campaigns, co-marketing campaigns with partners, and search visibility that build over the year.
08
PR and media
A press office for English-language and Asian media, stories pitched to tier-1 crypto outlets and a crisis plan ready before you need it.
09
KOL program
Top crypto creators on X and YouTube and a wide network of smaller creators, vetted and briefed across four regions.
10
Events
Main sponsor at one major conference and a package at a second, arranged directly with the organisers.
11
Data and reporting
A live dashboard across on-chain, social, web and community data, with weekly reports and a review every quarter.
12
Your own team
In months 10 to 12 we hire your marketing team with our recruitment partner, fees included, then train it and hand over.
One client. One year. One team that works on nothing else.
02Built around you
What comes with it
- You own every asset, template and playbook we create.
- A strategy day in person at the start of every quarter, with a dinner with your leadership team.
- Founder media training and founder profiles for two founders.
- A credit if we miss one of our own dated milestones.
- The right to end the program at month 6, with 30 days’ notice.
- Your year-two price locked if you renew.
- An outside lawyer reviews our marketing against MiCA, the EU rules for crypto-assets.
- Recruitment fees for your new marketing team, included in the program.
03How the year runs
Twelve months, five phases
Month 1
Team and foundations
Team assembled, product-market fit analysis, product workshop, brand research.
Months 2 to 3
Brand and launch
Brand and website live, content and community running, first conference.
Months 4 to 6
Reach
KOL campaigns and the first research reports.
Months 7 to 9
New markets
New regions, documentary series, second conference.
Months 10 to 12
Scale and hand over
Scale what works, hire and train your own team, final report, then three months of professional recruitment and handover support.
04Who it’s for
Funded crypto projects heading into or past a token launch (TGE) or mainnet that want one partner for their whole market for a year.
Not included
Exchange listings, market making, investor introductions, smart contract audits and legal opinions. Coverage is earned through pitching; we never pay for editorial coverage.
05Questions
What founders ask us
What does the full-service program include?
Everything in one fixed fee: a dedicated team, brand, website, product work, KOLs, PR, events, community, content, growth, data, and building your own marketing team.
Exchange listings, market making, investor introductions, smart contract audits and legal opinions are not included.
Is the team shared with other clients?
No. The team works only on your project for the full 12 months.
That is why we take one Escape Velocity project at a time.
How long does it run?
Twelve months, then three months of professional recruitment and handover support.
You can end it at month 6 with 30 days’ notice, and your year-two price is locked if you renew.
Does it include a new website?
Yes. We design and build it in months 2 to 3, and you own it.
What do you commit to?
Dated milestones in writing, a weekly call and a Friday report, and real numbers with bots and duplicates removed.
If we miss one of our own milestones, you get a credit.
Who owns the work?
You do: every asset, template and playbook we create.
How do we start?
Get in touch for an intro call with Mincho and Serkan. We then scope the year with you and send a written proposal.
Escape Velocity
Planning a year that has to count?
Tell us about your project, your launch and the next twelve months. Mincho and Serkan take the first call together.